On April 18th join OMA GIH, PEACH, and CAPE as they welcome speaker Patricia Moore to discuss “A Better Way to Communicate Climate.”
No matter our backgrounds or beliefs, we all yearn for a healthy life, a safe place to live, and a favorable future for ourselves and our loved ones. So why, even with access to information and opportunity, would anyone choose not to take action against climate change? Between misinformation, conflicting priorities, and a natural drive to avoid pain, many people instinctively resort to inaction, rather than suffer the emotional cost of accepting the devastating realities of climate change. Thankfully, this counterproductive impulse is neither inevitable nor immutable. By understanding the cognitive processes behind these barriers, healthcare professionals can more strategically communicate through them, ultimately turning climate apathy into climate action.
Known for her audience-first, evidence-based approach, Patricia Moore has been helping organizations develop content and communication strategies for more than a decade. She is driven by a passion for environmental justice, and after 150+ hours of specialized training in climate science and social impact, she currently serves as President of the 350 Sacramento Board of Directors. She holds a master’s degree from Johns Hopkins University, where she focused her research on environmental and health communication.
https://oma.zoom.us/meeting/register/u5MtdOyhrz4iGdCWMfdZDomribb9zMEGXoiJ#/registration